This article has some good insight from the AAAA’s conference in April, including trends in client needs and agency services.

Article

Children’s Healthcare of Atlanta is using a blog to attract new talent and boost internal moral. It has been an effective social media effort so far with a high participation rate from the staff.

To see visit the site, click here.

To read an article that covers an interview with the hospital’s internal communications director, click here.

Get Connected: Navigating Social Media Sites

This is a good intro to engaging social media for public relations from Jackie Reau at Game Day Communications.

Although I am a bit disappointed with Dreamweaver, Adobe has made great strides for innovation and progress of much of their software suite. Flash is kicking some major butt, thanks to youtube and flash video for the most part. I feel the Pixel Bender toolkit is going to result in some amazing applications and websites.

Not sure how much is being used here, but Adobe’s Kuler now has the ability to pull very nice color palettes from any image source:

Simply awesome… keep it up Adobe!

[For those looking to replace DW in their web application development, I highly recommend Aptana... not for the WYSIWYG crowd, but has all the features I can ask for as a coder and keeps getting better.]

Microsoft recently aquired some amazing software and has been putting together some incredible tech demos and applications: Seadragon and Photosynth

A visual look at photosynth:

Microsoft’s reveal of the tech at TED:

Interviews with the creators:

Check out the videos linked at the end of these also… I’m blown away!

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